ICO: Programming and Audience Development (28/09/2010)
Want to develop a strong programme of films and special events that will delight your audience and keep them coming back for more? New to film programming or looking to refresh your current strategy? Want to know how to get distributors on your side to secure the films you need? Thinking about how to develop a deeper engagement with your audience? Take a day out of your work schedule to reassess your programming and audience development strategy, learn new skills and gain inspiration from successful projects. Return to work with up-to-date knowledge, fresh ideas and renewed confidence to help you create a high quality programme that will put bums on seats and develop loyalty in your audience.
Who is the course for?
Programming, audience development, education, events and managerial staff of independent cinemas, festivals, arts venues and film clubs. Plus audience and arts development officers from screen agencies, local authorities and other support organisations. There will be a choice of sessions so you can choose your route through the day according to your level of experience and areas of interest.
How will the course be taught?
Through talks, workshops and panel discussions with programming and audience development experts and guest speakers from cinemas, festivals, archives and distribution companies. There will be a choice of breakout sessions so you can choose your route through the day according to your level of experience and areas of interest. You will hear case studies of inspiring projects, insider information and lots of practical advice and ideas to take back to work. You will also have the opportunity to network with a wide range of organisations from around the UK and to join an online forum to stay in touch after the course.
How much does it cost?
£110 + VAT = £129.25. The fees include lunch, refreshments and networking drinks. This is a subsidised rate for UK film exhibition professionals thanks to the support of Skillset (unsubsidised fees are £418.20 + VAT).
ICO client cinemas and associate members can claim a 15% discount for this course (£93.50 + VAT = £109.86).
For full details and booking, go to: http://www.independentcinemaoffice.org.uk/training-2010-programming-london.html
